LeadGo
Scale plan · annual billing. ₹99,990/yr · forms bundled into the CRM.
- Unlimited forms
- Unlimited submissions
- Up to 10 users included
- Unmetered storage
- BYOK Razorpay payments
One platform for lead capture, CRM, calling and WhatsApp, for roughly what most teams already pay for their CRM alone.
Competitive brief, September 2026. One price versus ten CRMs.
What the same capabilities cost when bought as separate tools, against LeadGo’s single flat monthly price.
| Capability & tools replaced | Bought separately | LeadGo |
|---|---|---|
| Lead forms & capture | $39/mo | Included |
| CRM & pipeline | $47/mo | Included |
| WhatsApp & auto-dialer | $79/mo | Included |
| Duplicate lead detection | $29/mo | Included |
| Funnel drop-off analytics | $59/mo | Included |
| Webhook & API automation | $29/mo | Included |
| Consent & audit compliance | $199/mo | Included |
| Multi-language forms | $32/mo | Included |
| Eight vendors, eight invoices → one | ₹48,700+/mo | ₹8,333/mo |
Prices are approximate USD-to-INR estimates from each vendor’s published plans, Sep 2026. LeadGo’s ₹8,333/mo is the per-month equivalent of the annual Scale plan (₹9,999 billed monthly).
What’s included by default, and what the rest of the market charges extra for, gates behind a higher tier, or simply doesn’t build.
| Feature | LeadGo | TeleCRM | Kylas | LeadSquared | Zoho CRM | Freshsales | HubSpot | Pipedrive | Bitrix24 | Salesforce |
|---|---|---|---|---|---|---|---|---|---|---|
| Built-in telecalling | Included | Included | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier |
| Lead capture forms | Included | Not available | Not available | Included | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier |
| WhatsApp integration | Included | Included | Included | Included | Add-on or higher tier | Add-on or higher tier | Not available | Not available | Add-on or higher tier | Add-on or higher tier |
| Call recording | Included | Included | Included | Add-on or higher tier | Add-on or higher tier | Included | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier | Add-on or higher tier |
| API & webhooks | Included | Included | Included | Included | Included | Included | Included | Included | Included | Included |
| Custom deal pipelines | Included | Included | Included | Included | Included | Included | Add-on or higher tier | Included | Included | Included |
| Role-based access | Included | Included | Included | Included | Included | Included | Add-on or higher tier | Add-on or higher tier | Included | Included |
| Workflow automation | Included | Add-on or higher tier | Included | Included | Included | Included | Add-on or higher tier | Add-on or higher tier | Included | Included |
Availability reflects each platform’s publicly listed entry or mid tier as of 2026. Verify before quoting a client.
Benchmarked for a 10-person sales and telecalling team against the three CRMs Indian SMBs shortlist most often.
| Plan detail | TeleCRMPer-user, annual | KylasElevate plan | Zoho CRMStandard, annual | LeadGoScale plan |
|---|---|---|---|---|
| Base price (10 users) | ₹4,990/mo₹47,880/yr annual | ₹15,000/mo flat₹1,44,000/yr annual | ₹13,000/mo₹1,24,800/yr annual | ₹8,333/mo effective₹99,990/yr, flat fee, up to 15 users |
| Click-to-call | IncludedRequires Knowlarity/similar | IncludedElevate plan only | Add-onZoho PhoneBridge extra | Included, nativeAll plans |
| Auto-dialler | Power diallerAdd-on cost | Not available— | Not available— | Predictive diallerIncluded, no add-on fee |
| Call recording | IncludedLimited storage | IncludedLimited storage | Add-onZia Voice extra | Unlimited recordingAll calls, included |
| Supervisor monitoring | Basic dashboardNo live barge | Basic dashboardNo live barge | Not available— | Live barge & whisperReal-time supervisor control |
| Daily call targets | Not available— | Not available— | Not available— | Per-rep targetsLive progress tracker included |
| Call scripts | Not available— | Not available— | Not available— | On-screen call scriptsPrompts shown during live calls |
| WhatsApp + calls | Add-onExtra integration cost | Add-onExtra integration cost | Add-onZoho Cliq separate | Unified inboxWhatsApp + calls, one view |
Telecalling-specific capabilities the general-purpose CRMs don’t offer natively.
| Capability | TeleCRM | Kylas | Zoho CRM | LeadGo |
|---|---|---|---|---|
| Predictive auto-dialler | Add-on | — | — | Included |
| Live call barge & whisper | — | — | — | Included |
| Team leaderboard | — | — | — | Real-time |
| Per-rep daily targets | — | — | — | Included |
| On-screen call scripts | — | — | — | Included |
| Auto follow-up trigger | Basic | Basic | Add-on | Built-in |
| Unified WhatsApp + calls | Add-on | Add-on | Add-on | Included |
Pricing and features from each vendor’s published plans, Sep 2026. “Not confirmed” means not stated in public materials, not a claim that it is absent.
Closest comparable tiers, feature for feature. LeadGo’s builder ships inside the CRM; it isn’t sold standalone.
Scale plan · annual billing. ₹99,990/yr · forms bundled into the CRM.
Gold plan · individual. Forms only, no CRM, no calling.
Unlimited plan. Forms only, no CRM, no calling.
Business plan. $91/mo billed annually.
Lead-gen capabilities the standalone form builders don’t offer.
| Capability | JotForm | Pabbly | Typeform | LeadGo |
|---|---|---|---|---|
| Zero-export CRM sync | — | Partial | — | Native |
| Lead deduplication | — | — | — | Included |
| WhatsApp on submit | — | Via Zapier | Via Zapier | Built-in |
| Pipeline auto-routing | — | — | — | Included |
| Click-to-call on submit | — | — | — | Included |
Pricing and limits from each vendor’s published plans, Sep 2026.
Each platform’s cheapest comparable entry tier, priced for ten seats.
| Platform | Monthly | Annual | Annual cost | Your annual saving with LeadGo |
|---|---|---|---|---|
| LeadGoScale plan · up to 15 users, flat fee | ₹9,999 | ₹99,990 | ₹8,333/mo effective | |
| TeleCRMEntry plan · per user | ₹4,990 | ₹47,880 | −₹52,110/yr | |
| KylasElevate plan · flat fee | ₹15,000 | ₹1,44,000 | +₹44,010/yr | |
| Zoho CRMStandard · per user | ₹13,000 | ₹1,24,800 | +₹24,810/yr | |
| LeadSquaredLite · per user | ₹20,900 | ₹2,50,800 | +₹1,50,810/yr | |
| HubSpotStarter · per user | ₹19,000 | ₹2,28,000 | +₹1,28,010/yr | |
| PipedriveEssential · per user | ₹13,300 | ₹1,36,800 | +₹36,810/yr | |
| Bitrix24Standard · flat fee | ₹11,780 | ₹1,23,720 | +₹23,730/yr | |
| SalesforceStarter Suite · per user | ₹23,750 | ₹2,85,000 | +₹1,85,010/yr | |
| FreshsalesGrowth · per user | ₹20,990 | ₹2,23,560 | +₹1,23,570/yr |
Public pricing pages, 2026, converted at ₹95 = $1. Per-user platforms shown at entry tier × 10 seats; Kylas and Bitrix24 use flat bundle pricing. A positive figure is what you keep by choosing LeadGo.
Most CRMs need a form builder bolted on, JotForm Bronze at roughly ₹3,705/mo. LeadGo includes forms, so its price doesn’t move.
| Platform | CRM | + Forms | Combo / mo | Monthly cost | Annual saving |
|---|---|---|---|---|---|
| LeadGoCRM and forms in one subscription | Included | Included | ₹8,333 | — | |
| TeleCRMEntry plan · per user | ₹4,990 | ₹3,705 | ₹8,695 | +₹4,350/yr | |
| KylasElevate plan · flat fee | ₹15,000 | ₹3,705 | ₹18,705 | +₹1,24,470/yr | |
| Zoho CRMStandard · per user | ₹13,000 | ₹3,705 | ₹16,705 | +₹1,00,470/yr | |
| LeadSquaredLite · per user | ₹20,900 | ₹3,705 | ₹24,605 | +₹1,95,270/yr | |
| HubSpotStarter · per user | ₹19,000 | ₹3,705 | ₹22,705 | +₹1,72,470/yr | |
| PipedriveEssential · per user | ₹13,300 | ₹3,705 | ₹17,005 | +₹1,04,070/yr | |
| Bitrix24Standard · flat fee | ₹11,780 | ₹3,705 | ₹15,485 | +₹85,830/yr | |
| SalesforceStarter Suite · per user | ₹23,750 | ₹3,705 | ₹27,455 | +₹2,29,470/yr | |
| FreshsalesGrowth · per user | ₹20,990 | ₹3,705 | ₹24,695 | +₹1,96,350/yr |
Assumes every competitor is paired with JotForm Bronze ($39/mo ≈ ₹3,705/mo). Combo annual = (CRM + forms) monthly × 12.
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