Why LeadGo?

One platform for lead capture, CRM, calling and WhatsApp, for roughly what most teams already pay for their CRM alone.

Per month, billed annually
₹8,333
Same stack, bought apart
₹48,700+
Users included, flat fee
10

Competitive brief, September 2026. One price versus ten CRMs.

Eight tools. One price.

What the same capabilities cost when bought as separate tools, against LeadGo’s single flat monthly price.

Separate tool costs versus LeadGo
Capability & tools replacedBought separatelyLeadGo
Lead forms & capture$39/moIncluded
CRM & pipeline$47/moIncluded
WhatsApp & auto-dialer$79/moIncluded
Duplicate lead detection$29/moIncluded
Funnel drop-off analytics$59/moIncluded
Webhook & API automation$29/moIncluded
Consent & audit compliance$199/moIncluded
Multi-language forms$32/moIncluded
Eight vendors, eight invoices → one₹48,700+/mo₹8,333/mo

Prices are approximate USD-to-INR estimates from each vendor’s published plans, Sep 2026. LeadGo’s ₹8,333/mo is the per-month equivalent of the annual Scale plan (₹9,999 billed monthly).

LeadGo vs 10 CRM competitors.

What’s included by default, and what the rest of the market charges extra for, gates behind a higher tier, or simply doesn’t build.

  • Included, no extra cost
  • Add-on or higher tier
  • Not available
FeatureLeadGoTeleCRMKylasLeadSquaredZoho CRMFreshsalesHubSpotPipedriveBitrix24Salesforce
Built-in telecallingIncludedIncludedAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tier
Lead capture formsIncludedNot availableNot availableIncludedAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tier
WhatsApp integrationIncludedIncludedIncludedIncludedAdd-on or higher tierAdd-on or higher tierNot availableNot availableAdd-on or higher tierAdd-on or higher tier
Call recordingIncludedIncludedIncludedAdd-on or higher tierAdd-on or higher tierIncludedAdd-on or higher tierAdd-on or higher tierAdd-on or higher tierAdd-on or higher tier
API & webhooksIncludedIncludedIncludedIncludedIncludedIncludedIncludedIncludedIncludedIncluded
Custom deal pipelinesIncludedIncludedIncludedIncludedIncludedIncludedAdd-on or higher tierIncludedIncludedIncluded
Role-based accessIncludedIncludedIncludedIncludedIncludedIncludedAdd-on or higher tierAdd-on or higher tierIncludedIncluded
Workflow automationIncludedAdd-on or higher tierIncludedIncludedIncludedIncludedAdd-on or higher tierAdd-on or higher tierIncludedIncluded

Availability reflects each platform’s publicly listed entry or mid tier as of 2026. Verify before quoting a client.

Head to head on calling-first workflows.

Benchmarked for a 10-person sales and telecalling team against the three CRMs Indian SMBs shortlist most often.

Plan detail
Plan detailTeleCRMPer-user, annualKylasElevate planZoho CRMStandard, annualLeadGoScale plan
Base price (10 users)₹4,990/mo₹47,880/yr annual₹15,000/mo flat₹1,44,000/yr annual₹13,000/mo₹1,24,800/yr annual₹8,333/mo effective₹99,990/yr, flat fee, up to 15 users
Click-to-callIncludedRequires Knowlarity/similarIncludedElevate plan onlyAdd-onZoho PhoneBridge extraIncluded, nativeAll plans
Auto-diallerPower diallerAdd-on costNot available—Not available—Predictive diallerIncluded, no add-on fee
Call recordingIncludedLimited storageIncludedLimited storageAdd-onZia Voice extraUnlimited recordingAll calls, included
Supervisor monitoringBasic dashboardNo live bargeBasic dashboardNo live bargeNot available—Live barge & whisperReal-time supervisor control
Daily call targetsNot available—Not available—Not available—Per-rep targetsLive progress tracker included
Call scriptsNot available—Not available—Not available—On-screen call scriptsPrompts shown during live calls
WhatsApp + callsAdd-onExtra integration costAdd-onExtra integration costAdd-onZoho Cliq separateUnified inboxWhatsApp + calls, one view

Where LeadGo pulls ahead

Telecalling-specific capabilities the general-purpose CRMs don’t offer natively.

CapabilityTeleCRMKylasZoho CRMLeadGo
Predictive auto-diallerAdd-on——Included
Live call barge & whisper———Included
Team leaderboard———Real-time
Per-rep daily targets———Included
On-screen call scripts———Included
Auto follow-up triggerBasicBasicAdd-onBuilt-in
Unified WhatsApp + callsAdd-onAdd-onAdd-onIncluded

Pricing and features from each vendor’s published plans, Sep 2026. “Not confirmed” means not stated in public materials, not a claim that it is absent.

The form builder is bundled, not billed.

Closest comparable tiers, feature for feature. LeadGo’s builder ships inside the CRM; it isn’t sold standalone.

LeadGo

₹8,333/mo

Scale plan · annual billing. ₹99,990/yr · forms bundled into the CRM.

  • Unlimited forms
  • Unlimited submissions
  • Up to 10 users included
  • Unmetered storage
  • BYOK Razorpay payments

JotForm

$129/mo

Gold plan · individual. Forms only, no CRM, no calling.

  • 100 forms cap
  • 10,000 submissions/mo
  • 1 user only
  • 100 GB storage
  • No JotForm branding

Pabbly

$79/mo

Unlimited plan. Forms only, no CRM, no calling.

  • Unlimited forms
  • Unlimited submissions
  • Unlimited team members
  • Unlimited storage
  • Custom branding

Typeform

$129/mo

Business plan. $91/mo billed annually.

  • Unlimited typeforms
  • 10,000 responses/mo cap
  • 5 team members
  • Custom branding
  • Analytics is a paid add-on

What only LeadGo includes

Lead-gen capabilities the standalone form builders don’t offer.

CapabilityJotFormPabblyTypeformLeadGo
Zero-export CRM sync—Partial—Native
Lead deduplication———Included
WhatsApp on submit—Via ZapierVia ZapierBuilt-in
Pipeline auto-routing———Included
Click-to-call on submit———Included

Pricing and limits from each vendor’s published plans, Sep 2026.

CRM cost for a team of ten.

Each platform’s cheapest comparable entry tier, priced for ten seats.

Annual CRM cost for ten users
PlatformMonthlyAnnualAnnual costYour annual saving with LeadGo
LeadGoScale plan · up to 15 users, flat fee₹9,999₹99,990₹8,333/mo effective
TeleCRMEntry plan · per user₹4,990₹47,880−₹52,110/yr
KylasElevate plan · flat fee₹15,000₹1,44,000+₹44,010/yr
Zoho CRMStandard · per user₹13,000₹1,24,800+₹24,810/yr
LeadSquaredLite · per user₹20,900₹2,50,800+₹1,50,810/yr
HubSpotStarter · per user₹19,000₹2,28,000+₹1,28,010/yr
PipedriveEssential · per user₹13,300₹1,36,800+₹36,810/yr
Bitrix24Standard · flat fee₹11,780₹1,23,720+₹23,730/yr
SalesforceStarter Suite · per user₹23,750₹2,85,000+₹1,85,010/yr
FreshsalesGrowth · per user₹20,990₹2,23,560+₹1,23,570/yr

Public pricing pages, 2026, converted at ₹95 = $1. Per-user platforms shown at entry tier × 10 seats; Kylas and Bitrix24 use flat bundle pricing. A positive figure is what you keep by choosing LeadGo.

CRM plus forms: what you actually pay.

Most CRMs need a form builder bolted on, JotForm Bronze at roughly ₹3,705/mo. LeadGo includes forms, so its price doesn’t move.

Monthly cost of CRM plus a form builder
PlatformCRM+ FormsCombo / moMonthly costAnnual saving
LeadGoCRM and forms in one subscriptionIncludedIncluded₹8,333—
TeleCRMEntry plan · per user₹4,990₹3,705₹8,695+₹4,350/yr
KylasElevate plan · flat fee₹15,000₹3,705₹18,705+₹1,24,470/yr
Zoho CRMStandard · per user₹13,000₹3,705₹16,705+₹1,00,470/yr
LeadSquaredLite · per user₹20,900₹3,705₹24,605+₹1,95,270/yr
HubSpotStarter · per user₹19,000₹3,705₹22,705+₹1,72,470/yr
PipedriveEssential · per user₹13,300₹3,705₹17,005+₹1,04,070/yr
Bitrix24Standard · flat fee₹11,780₹3,705₹15,485+₹85,830/yr
SalesforceStarter Suite · per user₹23,750₹3,705₹27,455+₹2,29,470/yr
FreshsalesGrowth · per user₹20,990₹3,705₹24,695+₹1,96,350/yr

Assumes every competitor is paired with JotForm Bronze ($39/mo ≈ ₹3,705/mo). Combo annual = (CRM + forms) monthly × 12.

Run it on your own leads.

Start a free trial and see the queue, follow-ups and forms working on your data.